If you thought bloatware was going away anytime soon, you are sorely mistaken. Among the major carriers, Verizon and AT&T are the worst at nonsense bloatware on their mobile devices. Social media developers are working hard to partner up with wireless providers or manufacturers to possibly boost their user base. Snapchat on Verizon 5G devices is happening.
It was announced on Thursday that Verizon and Snap (Snapchat’s parent company) are working to bring their social media app to some Verizon’s 5G line. Whether it makes sense to add the app onto your 5G device is irrelevant, the major annoyance is that it will take up more space on 5G devices that have limited internal space to begin with.
“Snap will give Verizon ad placement in its Snap Originals programming, and it will also work with Verizon’s 5G Labs to build augmented reality experiences for live events and Verizon marketing activations,” The Verge is reporting. Obviously, Snap is looking to their future so utilizing their AR features would be key for their growth.
“Major advances in high-bandwidth experiences are fueling the future of augmented reality,” said Jared Grusd, Chief Strategy Officer, Snap Inc, said in a press release. “We are thrilled to partner with Verizon to move the industry forward through the development of creative and innovative 5G experiences on Snapchat.”
Up until this point, Verizon was focusing their 5G devices on enterprising consumers. Verizon may have realized that early adopters are the real mover and shakes when it comes to tech. Not to mention, their 5G network is still attempting to be a real network. Snapchat on Verizon 5G would help improve the app on a faster network.
“5G will change the way people live, work and play and we’re partnering with leading companies like Snap Inc. to create unique experiences and new offerings,” said Frank Boulben, Senior Vice President of Marketing & Products, Verizon Consumer Group. “Our strategy is to partner with the best brands to ensure our customers have exclusive access to cutting edge technology and services. Our 5G Ultra Wideband technology should change the way mobile users forever experience places and events, evolving the way they see the world.”
Personally, using Snapchat isn’t a major way of life for a lot of people. However, many younger users do work the app to its limits. Unfortunately, the learning curve for users that use the device for business to actually use the app (at all) is a bit of a leap. Unfortunately, Snapchat on Verizon 5G won’t make the needle more any further.